Tag Archives: Increase Site Traffic

Turn Your Site’s Trafic To Profit

The Internet have provided means and ways for you to be more profitable. It’s more easier to be more profitable online. If your website have a lot of traffic and visitors, you can turn this numbers into revenue.

However, as easy as it looks like, converting your website’s traffic into cash can have some stumble blocks along the way. You need to have contents that will spark the interest of your visitors. You should also be able to gain more audience to be able to make more revenue.

Promoting your site can help to gain more visitors. One easy way to do that is to promote your site on social networking sites. Linking your content to your social networking account such as Facebook and Twitter can be of great help. You can also monitor which is trending or not, and use this information to create an article or content that would relate to the trending topic.

As more visitors come to your site, you may want to put advertisements on your website. Google AdSense, Nuffnang or Adbrite can be coded onto your website. Each time your guest would click on the ad links, you will get paid for it. It’s easy to set up an account for these, and once you have been approved, you can start showing their advertisements on your blog and start earning as well.

Depending on the your site’s content, you may want to join an affiliate program. Businesses pay affiliates by just referring or redirecting people to their site. You may also opt to have a sponsored content area. Some businesses are willing to provide content for your site with links that will redirect your audience to their own website.

There are also tools and services online that you can use to increase your revenue. For example, signing up for services for paid surveys and poll, and adding them to your site can help to make your site more profitable. You can also put in premium content on your site or even private forums, where in paid members can only access them. There are also services that offer monetized widgets. They can be in the form of text link ads. Pop-ups, especially exit pop-up can help to increase your profit.

All in all, your site needs to have enough tools and quality contents to keep your audience to come back to your site. As long as you keep the quality of contents on your site, people would refer your site to others, which helps to generate more traffic and more cash.

Joining Pinterest to Expand Marketing Strategies

Another innovation in social networking and marketing using the Internet is Pinterest. It is a website that allows users to make and organize theme-based image compilation based on hobbies, events, interests, and marketing purposes. According to HubSpot, as of January 2012 Pinterest accounts for 3.6% of referral traffic or a 10% more likelihood of users purchasing when referred through them. In the same month, comScore reported that it had 11.7 million users, and it is the fastest site in history to break the 10-million-visitor record.

In the interests of marketing and personal interest, take Daisy’s example. She is a professional photographer who blogs her portfolios for potential clients. She took advantage of Pinterest and the numerous benefits it can bring to her business. While exploring Daisy’s example, here are items that cannot be overlooked when using Pinterest:

1. Images. When a user tries to use Pinterest for the first time it will be very noticeable how the website is highly-dependent on images, photos and videos. This is the foundation of Pinterest – pinning and re-pinning files. The more files are “pinned” and “re-pinned” by other users in their virtual “pinboard”, the more likely that these users’ followers will repeat the cycle of pinning and re-pinning.

Since Daisy is promoting her blog site featuring photography, she makes sure that her photos are eye-catching even if those are made-believe events. Her models are made-up, her locations are breath-taking and the lay-out is beyond great quality. She wants her photos to be pinned by other users, so more exposure for her blog site is gained.

2. Brand. This item should always stand out from the competition. Exposure comes second to the brand name. If users or potential customers are not able to remember your brand, other search results will populate on their search engines or the on-site search dialog box. Remember that once creating a Pinterest URL, it should also be a name that followers can associate with your brand name.

Daisy’s business blog site is called www.SayCheeeeeze.com. She named her Pinterest URL SayCheeeeezeForDaisy to make it more personal. This allows followers clicking on the images she pinned in her virtual pinboard to be redirected to her website. They can immediately see that it was the owner of the blog site whom they are following and not a make-believe account. The next time these users search for photography-related business it is more likely that they search for the ones who gained their confidence.

3. Link. There are so many other networking websites that can be linked with Pinterest. A user can choose to notify friends and followers in Facebook and Twitter respectively, when they upload something in their pinboards. Always keep in mind that accounts under one brand should be consistent in how the brand is described in every link made. This gives way to one name the brand is only associated with, so when potential customers search for it over the internet, they will be always redirected to the original source of the pinned images.

Daisy uses hash tags when she wants to pin her images using her Twitter account. She always use #SayCheeeezeForDaisy so anyone who views the discussion under this hash tag will very well see the source blog site. In Facebook she uses description that reflects her brand name whenever she provides captions for the photos. Originally, when her users view her pinboard in Pinterest, it all has the branding at one part or another.

4. Personality. In Pinterest, virtual pinboards is like the eye of the brand. It reflects every single detail of what the brand is all about in that category. It is very important that pinboards are presented in a way that relates to the brand itself.

Daisy and her staff sorts their pinboards based on their marketing strategy. Her pinboards range from potential locations for an event to the physical lay-out of an invitation, so she can fully market her photography business depending on the needs of a client. She even pins photos of behind-the-scenes just to show that these images are made from serious passion for the art.

5. “Pin it!” This button should appear from the source website or article where the pinned images originally came from. If users see this button in the source website or article, they can use the button to save that pin in their Favorite Pins. Consequently, the content these users pinned can be found outside Pinterest, and can also be re-pinned when they log in to their Pinterest accounts.

On her business blog site, Daisy downloaded the “Pin it!” button, so the contents of her homepage can be easily pinned by viewers. Sometimes, she is surprised when she accepts an invitation from a user and this user already has pinned her items from her different pinboards.

6. Pinners. There are pinners, or those who already joined Pinterest, who could share the same interest in what a user is already doing. Find relevant pinners who can boost your network, and benefit from the level of exposure this can do to a business.

Daisy wants to expand her network, but is also cautious about eliminating competition. She follows pinners whom she can interact with regarding event planning and coordination. She follows those who are engaged in catering, formal wear and so many more. There is no telling how many potential customers can view her pins, and who can do business with her in the future.

7. Ownership. It is very important that each image, photo or video that is pinned is branded, literally speaking. There should be logo or a trademark that tells the entire World Wide Web it is someone else’s property.
Even when the embedded link on a file is removed due to some reasons, Daisy makes sure that her SayCheeeeeze logo is set on the background of every file she pins. It looks like a faded logo in gray-scale color, which does not affect the quality of the image.

8. Rates. Rates matter for a brand to gain more exposure in the realm of Internet. A brand-owner should have the means of measuring if a particular marketing strategy works or not. One way to measure it is using the Click-through method.

Daisy took advantage of the fact that when users click on her pinboard, they would be redirected to a live link that usually pops out a new window. She wants to make sure that someday her name will be listed as one of the Tastemakers in Pinterest to gain more exposure for her business.

9. Online presence. Followers should see a user’s online activity in the website to ensure that they keep coming back for feedback. Not only does this guarantee a good click-though rate, but it also boosts their confidence that every activity is authentic. As a follower, they can pride on their feedback being needed and that level of business relationship will open more opportunities.

Daisy regularly comments on files pinned by her followers especially if she has professional feedback to offer. She joins conversations related to her pinboards and appreciates feedback and compliments. She also assigns a staff to monitor the accounts related to her Pinterest login to make sure that every question or comments are heard of and acted upon.

10. Innovation. It is logical to study a targeted market’s preference every now and then to find out latest trends. Always check trending items incorporate that in a strategy that will gain exposure. Pinners will be more likely to check another pinner’s pinboard regularly if there is always something there to surprise them. Changes are good every once in a while to ensure that pins with exuberant content are pinned and re-pinned.

Daisy aims for her brand to be named as a Tastemaker in Pinterest. Her pinboards are updated regularly and presented in a way that is similar to a popular TV series’ season finale, a famous chick-flick movie or a famous sports event. Her models for a photo-shoot will still lay-out scenes depending on a make-believe event but her followers will definitely be able to relate it to something else popular because she innovates every now and then.

11. Analysis. There are a number of free system tools that can be downloaded to take advantage of interpreting the results of a market strategy. At the end of the day, anyone can create a brand and perform every executable study to make it work, but the results needed to be interpreted. This is the only logical way to rule out theory in a strategy, so costs can be eliminated and more income can be generated.

Daisy has found out that through Pinterest, her business blog site earned so many views, and it resulted to her sales scaling up to almost 28% compared to the previous quarter. She utilizes http://pinterest.com/source/yourwebsite.com to pins that has links to her blog site. She can also determine who is pinning what. While using Pinerly, she also found out the activities of the content pages where files are pinned with. It details the posting times, and even assists in enhancing the same exact contents.

The SEO Benefits of Being Friends with Pinterest

When you are working towards driving traffic toward your business page, there are a lot of factors that you have to consider. You have to consider the social networking channels that you utilize that can potentially drive traffic, the content of your business page, the keywords that you optimize for your SEO campaign and many more. Though being able to utilize these channels can greatly increase the chances of generating traffic to your website, you need more channels that you can benefit from. At the same time, these channels should be as effective as the way you utilize them.

And this is where the two-year old social bookmarking website Pinterest comes in. As mentioned, it is a social bookmarking website which allows you to pin links as well as pictures that you find in the internet. Basically, you create an account and have a pin board where you can pin your items. These pins can be categorized as food, interior design, gadgets and many more. Through this, you can connect to people and at the same time, drive traffic through your website. The more you pin links, the more people will connect to you and the more people that do, the more traffic you can generate.

At the same time, these people can be potential clients since they will stumble upon your website after they click your pin. Furthermore, just like with twitter, you can also repin other people’s items. The great thing about Pinterest is that joining it is for free and you do not need to spend money when you pin something on your pin board.

In addition to these aforementioned benefits, utilizing Pinterest in your SEO campaign can be through, but not limited to, using Pin it Buttons, Backlink Building, Branding, and Keyword Strategy. Pin it buttons is a widget available in Pinterest that you can insert in your webpage. People who visit your business or blog page can then click on your web pin and pin it on their pin board. This makes Pinterest an even more effective way of marketing your business.

Since Pinterest is a big website, it continues to be indexed by search engines. Posting more pins means the more chance that you can generate traffic through your website thus you build more backlinks. You can also create a business Pinterest page which shows majority of your business’ products and services which in turn people can re-pin on their boards. Truly, Pinterest is a beneficial site for all webmasters alike.

New SEO Challenge: Degree of Freshness

It’s official, Google’s new Freshness Update will affect the search results. The latest update in Google algorithm aims to yield a more relevant result through fresher content. The completion of Caffeine web indexing system will impact 35% of searches.

 

New Google Algorithm for “Fresh” Results
New Google Algorithm for “Fresh” Results

There’s no update yet about the methods of evaluating freshness but the search result is not solely dependent on it. The number of back links, site reputation and page rank still matter. Content freshness is just one of the determining factors in filtering web search result.

Now, what is the real deal? With the online competition, isn’t it obvious that your site must have fresh content? By regularly publishing new posts, you’ll have a competitive edge and gain more visitors. Your site is your own network. People notice what you keep on airing and you can build a good reputation out of it.

Google is so smart that you can no longer trick it with just link baits and scraped content. The moral of the story: Produce quality content. Quality means fresh, clear and informative content that can keep the readers engaged.

Improve SERP through Proven SEO Techniques

Establishing a business nowadays has become more of a challenge especially that competition in the market is really tight. With the invention of internet technology, you have to find ways to use it to your advantage if you plan to be successful in your business and have staying power. In addition to online advertising, you should be able to utilize search engine optimization. Search Engine Optimization is basically the technique of being able to make it on the top five list of a search engine results page.

In order for you to be able to be on the first search results, you have to employ the keywords commonly used by people who utilize search engines. By inserting these keywords in your website, the chance that your page shows up whenever these prospective customers conduct a search increases. However, you also have to keep in mind that you cannot sacrifice the content of your page just to put keywords in your site. Your keywords should be relevant to your website or else you will risk having search engines like Google label your site as spam.

Blogging, writing articles, taking advantage of paid advertisements and leaving backlinks in forums and other trustworthy websites like government related websites or educational websites are but a few effective methods that you can employ to increase your rank in search engine results page. But perhaps the most important thing that you have to remember is that you are not the only implementing this system. Expect your competitors to do it too and by observing how they optimize the search engine can also be a big help in strategizing.

Invest on SEO-Friendly Content

Just how many websites do we have online right now? In The fall of 2006 there was around 100 000 000 web-sites. By May 2007 this particular number of websites elevated to over 118 000 000, according to Netcraft.com. Imagine the ratio of websites compared to PC users. Does this site get enough traffic? If they have poor site content, maybe not. If their particular content fails to incorporate very well researched and essential keywords that are friendly to search engines, then the chances of being find through search engine is pretty low. Thus, the need for seo-friendly content.

SEO-friendly content are highly searchable than others because there is a target keyword in the article. And one the online searcher type that keyword as he search on the web, your site might be possibly displayed in the top pages. Each visitor that you get might buy your products or use the services you are trying to provide. It depends on the nature of your business. If it is just an informative site, then, you can still earn from unique visitors since advertisers will always go for frequently visited websites.

How can you attract more visitors to your site then?

As mentioned earlier, by investing in mostly-searched keywords that falls under your niche. Remember, irrelevant keywords won’t do any good to your website. Plus, it can ruin your site content if you post irrelevant topics. Users who stumbled upon your site would definitely love to see what they are looking for. Misleading content does not attract visitors. While linkbaiting works in some occasion, it still depends on how smart you are in providing the information and using this technique.

When incorporating keywords, consider the keyword density. It must not go above 5% to keep it pleasing to the searchbots. You can also play around key phrases to emphasize your keywords without being redundant. Always produce quality content and insert relevant keyword to drive traffic to your sites. It is one of the best search engine optimization strategies.

Increase Site Traffic with SEO

Increasing website traffic is very important for online businesses and internet marketers. It is where most of their revenues come from. Getting site traffic will entail a lot of effort, time, money and other resources. If you have limited budget, you can do personal webpage optimization instead. SEO may involve onsite and offsite optimization and you have to learn both of them.

 

SEO Search Engine Optimization
SEO Search Engine Optimization

While some paid advertisements really work, there are still cheap or even free ways to get targeted traffic. By implementing basic traffic generation methods, you can attract more visitors to your website. They could possibly turn into customers as time goes one.

Some search engine optimization techniques to utilize include link building, article marketing, directory listing, and blog commenting. When leaving a comment on related site, make sure that it is relevant to the topic for faster approval.

Writing quality articles for your site will also work. Optimize it by using strong keywords. You can also submit guest post articles with a linkback to your site. In-content links from other websites can boost the page rank which also reflects in the Google search result.

Posting in forums and other social networking sites can also provide backlinks to websites. Not only that, as people share the post, there are more individuals who might click the link until your article goes viral and it will definitely drives more traffic to your site.

There are different SEO companies in different regions. So if you prefer targeted traffic for your search engine optimization campaign in United Kingdom, you may check the search traffic offer seo in Bristol.

Topping The List with SEO

SEO or Search Engine Optimization is all about being able to have your site on the top list of search engine results. Basically, it is when a person conducts an online search and having your site appear as one of the first top five search results even though the person did not intend to look for your site. Search engine Optimization is a strategy that people are learning how to maximize especially those who are marketing products or services. By doing so, this will potentially increase traffic for your website and can help you advertise your site and any other product or service that you sell.

The question however is how you can effectively utilize the strategy. Perhaps the first thing that you have to keep in mind is to know what words that people use whenever they try to conduct a search. By including these keywords in the content of your site, you will be able to gradually increase the chances of your site appearing whenever someone does an online search. Furthermore, this also requires thorough study of what people usually look for online. Now, if you can incorporate these words used by these individuals who buy products and services online in your site’s content, then it will definitely bring traffic to your site.